DIGITAL MARKETING AGENCY

Attitudinal profiles in marketing

Attitudinal profiles in marketing

Knowing our ideal customers as well as possible has become a basic necessity in a world where access to the internet has led to increasing competition between companies.  It is no longer enough to be clear about the target we are addressing: the time has come to empathize with the needs and questions that people … Read more

The 6 steps of consultative selling

The 6 steps of consultative selling

By bringing together two skills, selling products or services and consulting, consultative selling can get many advantages to your company Consultative selling is the process in which the salesperson acts as a consultant: they diagnose and understand the customer’s situation so that, together, they can conclude whether the offer makes sense. In consultative selling, the … Read more

3 ways to maximize your business productivity

3 ways to maximize your business productivity

A company that wants to compete in today’s global markets must develop a culture of business productivity that allows it to stand out from the crowd. This is precisely what we want to help you do with this article. Productivity is on everyone’s lips, however, there is no concrete definition of what business productivity is … Read more

Email Marketing Best Practices for 2021

Email Marketing Best Practices for 2021

Nowadays, it is not advisable for companies to remain anonymous corporations. Instead, they should show their social side. Today’s young people atteach great importance to humanitarian and sustainable approaches, aspects that even influence their consumption behavior. Companies that are committed to the environment or society have a better chance of reaching this target group. If … Read more

3 e-commerce trends for 2021

3 e-commerce trends for 2021

If there is one sector that is booming, it is e-Commerce. Although it has been growing in recent years, the pandemic has definitely boosted it, making it the preferred method of purchase for consumers, and no longer only among the younger generations. That’s why in this article we explain the e-Commerce and e-commerce trends for … Read more

Strategic marketing, how to adapt to the new context

Strategic marketing, how to adapt to the new context

Before the situation we now live with the coronavirus pandemic, advertising spending on marketing, communication and digital media was undergoing a recovery with a clear upward curve. A very positive context was expected for the sector, but everything changed. After COVID-19 the sector was strongly affected by the massive confinement and the state of alarm … Read more

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